Premium Report - Low/High Margin Products
Low/High Margin Products
This report shows your lowest/highest margin products that are active on your storefront.
This is often useful for merchants who need to see which products make them the least/most money so they can make necessary adjustments.
Using this report, you can adjust what counts as low/high margin for your particular business (adjustable via the filter).
You can then easily identify any outliers in the product's cost/price and make changes in Shopify accordingly.
Here is what you need to be familiar with to understand the Low/High Margin Products report:
**1.) Gross Profit Margin, less than 40 OR Gross Profit Margin, greater than, 70 (FILTER):**This filter ensures that only low or high margin products are included in the report.
You should adjust these numbers for what makes most sense for your particular business.
**2.) Variant / Inventory Item / Cost, is set. Status equal to Active (FILTER):**These filters ensure that only items with a cost that are active on your store are included in the report.
**3.) Variant/Price:**The price for a single unit of that variant.
**4.) Variant / Inventory Item / Cost:**The cost to you (the merchant) for a single unit of that variant.
5.) Gross Profit: The Price minus Cost for a single unit of that variant.
**6.) Gross Profit Margin:**Gross Profit / Price * 100.
Like all Report Toaster reports, this report is fully customizable - so you can adjust the date range, add/remove columns, introduce a filter, or change the sort to suit your individual needs. See our basic guides here for more info.